It doesn't look like herpes. I can't tell you if it's an allergic reaction to something you're using, like the soap or sugar scrub, or if you are using too many products.
Are you using the sugar scrub on your penis? You probably shouldn't be. Most scrubs are made for the thicker skin on arms, legs, backs, etc., and not the thinner, more sensitive skin of our genitals.
You just need a gentle soap or cleanser to clean your genitals, and just one. I don't know if you are using all 3 products during the same shower, as a mutli-step process, but you don't need to.
Give your skin a few days with just the most gentle soap, and avoid sex for a few days, and see if you see an improvement. If not, see your doctor.
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