MedHelp Appoints Richy Glassberg as Chief Operating Officer
SAN FRANCISCO, CA — MedHelp, the world’s largest online health
community, announced that Richy Glassberg has joined the company as
Chief Operating Officer.
In this role, Glassberg will oversee MedHelp’s ad sales and marketing
teams. In addition, he will drive a comprehensive sales and marketing
strategy for the company's digital and mobile advertising initiatives
as well as build partnerships with top pharmaceutical, healthcare and
CPG companies and advertising agencies. He will work closely with the
product team to continue to develop the world-class online health
information solutions. Glassberg will report to MedHelp’s CEO, John de
Souza.
“As the world’s largest online health community, MedHelp is leading
the way in consumer engagement by delivering personalized tools and
resources that help our users feel their best,” said de Souza.
“Richy’s deep experience in creating innovative solutions for top
brands will help connect our users to relevant advertising partners in
a way that will bring real value to both our users and advertisers.”
Glassberg, a pioneer in digital advertising and sales, has more than
25 years of experience in multi-platform sales, participating in and
leading ad sales divisions for some of the top media brands in the
U.S. including MTVN, TBS, TNT, CNN.com, Phase2Media, the Speed Channel
and TV Guide.
“This is a tremendous opportunity to match advertisers to a highly-
engaged audience and best-in-class tools and content,” said Glassberg.
“I look forward to working with our existing advertising partners and
bringing new partners to the site to create experiences that will
bring maximum value to our users and marketers. I am especially
excited to build on the success MedHelp has had in the mobile arena.”
Prior to joining MedHelp, Glassberg served as executive vice president
of ad sales for TV Guide Media Ad Sales Group, a division of
Lionsgate, where he led sales for broadcast, online, mobile, broadband
and video on demand platforms. Prior to joining Gemstar-TV Guide in
2004, Glassberg was senior vice president of ad sales for News Corps’
Speed Channel starting in 2001.
In 1999, Glassberg founded and served as CEO of Phase2Media, the
first online sales and marketing rep firm dedicated to exclusive
representation for branded sites, where he served clients ranging from
Hachette Filipacchi Media to NHL.com. He was the first head of ad
sales for CNN.com, CNNfn.com, CNNSI.com and CNN.com International.
Prior to that he was with Turner Broadcasting for nine years and MTV
Networks for six years.
As co-founder of the Internet Advertising Bureau, Glassberg helped to
set industry standards in digital advertising. He has served on the
board of Breastcancer.org since 1999.
Glassberg began his appointment on September 27, 2010.
About MedHelp
As the world’s largest online health community, MedHelp empowers more
than 10 million people each month to take control of their health and
find answers to their medical questions. MedHelp, a privately-funded
company, has more than 16 years of accumulated information from
doctors and other patients across hundreds of conditions. In addition,
MedHelp has long-standing partnerships with the top medical
institutions such as the Cleveland Clinic, National Jewish Health,
Partners Healthcare and Children’s Hospital of Philadelphia. MedHelp's
active community, comprehensive tools and medical partnerships make it
a unique health destination on the Internet. For more information,
visit
www.medhelp.org.
If that is true then it stands to reason that we should be paid for our posts. I know, each member get 10 cents for each post that you submit, multiplied by your number of stars and bonuses for those posts designated as 'best answers'. Of course, MedHelp would subtract compensation for deleted posts and suspend payment while a person serves a sentence in Cyberia.
Gotta love capitalism.